Why consulting is always the first step for an app

It’s quite common for people who meet with us for a consultation hope that the meeting will conclude with a rough estimate for development. The truth is, rough estimates after just hearing an idea are grossly inaccurate and often intentionally high (or low, if someone’s being dishonest). To get an accurate quote for development, a […]

Why your mobile app needs a web app too

If you don’t have a centralized, web-based dashboard to store and update content on your app, you’ll be making the two-week wait for Apple’s approval all too frequently, even for basic content changes. We recommend building a centralized dashboard, with a secure login and specific fields that pull updated content directly to mobile solutions, to most of our business clients.

How to choose an audience for your app

Having an idea for an app is one thing. Knowing who is going to use it is another. It’s far too easy to get caught up in the excitement of your idea and completely forget to find a user other than you. So before you launch into development, here are some key things to remember about picking your target audience.

Why “No” can be a good thing

This is sometimes hard for our clients to understand, but the age old adage, “Fast, good, or cheap. Pick two,” is as true as ever.

New year, new goals

If you think 2015 is the year you’re going to make your first app, let’s focus in on some good resolutions for your app before you dive into development.